Prodem is proud to announce that Managing Director Martin Cross has been shortlisted for Technical Director of the Year at the Demolition Hub Demmy Awards 2026, a recognition that reflects not only his leadership, but the high standards, technical rigour and operational excellence that define the company under his direction.

For more than four decades, Martin has been at the centre of Prodem’s growth, guiding the business through increasingly complex projects, evolving industry standards, and the rapid development of demolition technology. His nomination highlights the depth of his contribution to the sector and the respect he has earned across the industry.

A Career Built on Technical Expertise

Martin’s background is rooted firmly in the technical side of demolition. Before stepping into senior leadership, he spent years on the ground, gaining first-hand experience with plant, high-risk environments, structural sequencing, and the practical realities of delivering safe, efficient demolition works. This foundation has shaped his approach as Managing Director: technical accuracy first, operational clarity always, and a commitment to doing things the right way.

Under his leadership, Prodem has continued to invest in modern machinery, advanced methodologies, and training that keeps the team at the forefront of best practice. Whether overseeing complex dismantling works, managing asbestos-related operations, or coordinating multi-phase demolition programmes, Martin’s focus has always been on safety, precision and professionalism.

Operational Leadership That Sets the Standard

The Demmy Awards nomination recognises Martin’s ability to balance strategic oversight with hands-on operational involvement. He remains closely connected to the day-to-day running of projects, ensuring that every site reflects Prodem’s values: controlled working, clear communication, and a culture where safety is non-negotiable.

His leadership style is grounded, approachable and built on trust. Colleagues describe him as someone who leads from the front – not by instruction alone, but by example. Whether he’s reviewing method statements, supporting site teams, or liaising with clients, Martin brings the same level of attention and commitment to every task.

Driving Innovation and Continuous Improvement

In recent years, Martin has played a key role in modernising Prodem’s operational capabilities. From adopting new plant and attachments to integrating digital reporting and improved environmental controls, he has pushed the business to evolve in ways that benefit both clients and the wider community.

His focus on recycling, waste segregation and responsible material handling has strengthened Prodem’s environmental performance, ensuring that projects are delivered with sustainability in mind. This aligns closely with the direction of the wider demolition industry, where innovation and environmental responsibility are increasingly central to best practice.

A Nomination That Reflects the Whole Team

While the nomination recognises Martin individually, he is the first to emphasise that Prodem’s success is built on teamwork. His leadership has helped create a culture where operatives, supervisors, engineers and office staff all play a vital role in delivering safe, high-quality demolition works.

The Demmy Awards celebrate excellence across the sector, and Martin’s shortlisting is a testament to the dedication of everyone at Prodem – from the people on site to those supporting operations behind the scenes.

Looking Ahead to the Awards

The team is looking forward to attending the Demmy Awards this Friday, where industry professionals from across the UK will come together to celebrate outstanding achievements in demolition. Regardless of the final result, Martin’s nomination is a proud moment for Prodem and a well-deserved recognition of his contribution to the industry.